Term | Course | Credits | |
Fall | MGT 2300 | Principles of Management | 3 |
MKT 2080 | Principles of Marketing | 3 | |
ENG 1150 | Composition I | 3 | |
MIS 1500 | Business Productivity Software | 3 | |
FDN 1110 | Student Success Seminar | 1 | |
13 | |||
Spring | ACC 2410 | Fundamentals of Financial Accounting | 3 |
MTH 1100 | Finite Math | 3 | |
ENG 1200 | Composition II | 3 | |
MKC 2100 | Introduction to Marketing Communications | 3 | |
FDN 1300 | Student Leadership Seminar | 1 | |
13 | |||
Summer | ACC 2415 | Fundamentals of Managerial Accounting | 3 |
MKC 2110 | Media Economics and Technology | 3 | |
SPC 2050 | Speech | 3 | |
PHL 1100 | Philosophy of American Life and Business | 3 | |
12 | |||
38 |
Term | Course | Credits | |
Fall | ECN 2210 | Principles of Microeconomics | 3 |
FIN 3010 | Financial Management | 3 | |
CHOICE | Elective | 3 | |
MKC 2300 | Digitial Media Planning | 3 | |
HIS 2100 | Foundations of the Modern World I | 3 | |
15 | |||
Spring | MKC 2400 | Creative Concepts and Strategy | 3 |
CHOICE | Elective | 3 | |
ECN 2220 | Principles of Macroeconomics | 3 | |
MTH 2310 | Statistics I | 3 | |
12 | |||
Summer | CHOICE | Elective | 3 |
MTH 3340 | Statistics II | 3 | |
PSC 2010 | Introduction to American Government | 3 | |
NSC 2100 | Environmental Science | 3 | |
FDN 2250 | Blueprint for Success | 1 | |
13 | |||
40 |
Term | Course | Credits | |
Fall | MKC 3200 | Current Issues in Global Marketing | 3 |
MKC 3200 | Digital, Social and Mobile Marketing | 3 | |
CHOICE | 3000/4000 level | 3 | |
LAW 3000 | Business Law I | 3 | |
MGT 4250 | Organizational Behavior | 3 | |
15 | |||
Spring | ECN 4010 | Economics of Public Policy | 3 |
MKT 3050 | Consumer Behavior | 3 | |
CHOICE | 3000/4000 Level | 3 | |
ELECTIVE | PSY/SOC/HUM Elective | 3 | |
MKT 4230 | Marketing Research | 3 | |
15 | |||
Summer | MKC 41000 | Integrated Marketing | 3 |
MGT 4800 | Strategic Planning | 3 | |
PHL 3100 | Ethics | 3 | |
MKT 3990 | Internship | 3 | |
12 | |||
42 | |||
TOTAL CREDITS | 120 |